APPLICATIONS

Breakthrough Consumer & Shopper Insights From Behavioral Economics (Quantitative, Qualitative, Worldwide)

THERE ARE COUNTLESS APPLICATIONS OF OUR APPROACH, FROM STRATEGIC BUSINESS DECISIONS AND INNOVATION DEVELOPMENT TO ADVERTISING AND SHOPPER MARKETING.

 

Articulate a Research Strategy
Inform Business Strategy
Build brands

Fill an innovation pipeline
Allocate resources to Innovation
Prioritize ideas
Strengthen concepts

Increase emotional connection to advertising
Optimize POS material
Track success
Snap Questions

We use a wide range of unique frameworks and methods from applied cognitive science to predictive behavior modelling.
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